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For The Challengers. The Rebels. The Innovators.

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Advisory
Public Relations
Analyst Relations
Social Listening
Content
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Find out how Resonance combines the art of storytelling with innovation, behavioural science, data science and first-hand technology expertise to deliver business outcomes.

FOR THE DATA ECONOMY

We have entered a new epoch, one defined by data and AI. As industries increasingly rely on data to differentiate themselves from competitors and drive decision making, so too does the need for clear, precise, and impactful communication increase.

Resonance ensure messages are not only heard but resonate with the right audience, making them uniquely positioned to serve businesses in this transformative age.

 

tom-1"The intricacies of the data-driven landscape is written into the DNA of Resonance. We are built for the data economy."
WHY CHOOSE RESONANCE?

Our Approach

We pride ourselves on taking a unique and innovative approach to every project we undertake. Our team of experts combines their extensive knowledge and experience to deliver exceptional results for our clients.

Our Expertise

We have a deep understanding and mastery of our craft. Our team of experts brings a wealth of knowledge and experience to the table, allowing us to tackle any project with confidence and precision. 

We stay ahead of the curve by constantly staying updated on the latest industry trends and technologies. This enables us to provide innovative solutions that exceed expectations.

Our Vision

We envision a world where businesses thrive and excel, empowered by our innovative solutions and strategic approach. Our goal is to not only meet but exceed the expectations of our clients, helping them achieve their business objectives and stay ahead of the competition.

 

WHAT'S YOUR CHALLENGE?

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Every brand has its challenges, we're here to help.

Our specialists are at the forefront of cutting-edge advancements in artificial intelligence and cloud computing, staying ahead of the curve to deliver innovative solutions that drive tangible results for our clients.

With a proven track record of success, Resonance is your trusted partner for all your technical needs. 

Explore our solutions to your marketing challenges.
EXPERTISE

From AI to Cloud, Resonance proudly boasts a team of seasoned professionals with an unrivalled depth of technical expertise.

tom-1"In Tech PR we have a front row seat to the changing technology landscape. From Generative AI to Quantum, it's our job to insert our clients' voices into the narrative"

Our specialists are at the forefront of cutting-edge advancements in artificial intelligence and cloud computing, staying ahead of the curve to deliver innovative solutions that drive tangible results for our clients.

With a proven track record of success, Resonance is your trusted partner for all your marketing needs. 

Read our Case Studies
CASE STUDIES

Resonance works with the challengers, the rebels and the innovators. Read about some of our work.

BOOSTING AIVEN'S OPEN SOURCE CREDENTIALS

Aiven was looking to cement its open source credits, Resonance analysed terabytes of Github data to create a PR news story.

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LEVERAGING GLOBAL EMAIL CHANGES TO MAKE A NAME FOR EASYDMARC

When Google and Yahoo announced upcoming changes to their email policies, Resonance leveraged the news to raise EasyDMARC's global presence.

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Insights from Resonance

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News and views from the Resonance team.

Blog
Podcast
Research
RESEARCH:THE EXPANDING ROLE OF ANALYST RELATIONS IN THE DATA-DRIVEN BUSINESS LANDSCAPE

Data and insights have never been more crucial in a world plagued with uncertainty and complexity.

Resonance interviewed 100 analyst relations professionals and found Analyst Relations (AR) has become a central force that brings strategic, competitive edges to businesses.

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Claire-1"In a world where the only constant is change, how do tech brands stay one step ahead of the market? That's where Resonance comes in"
WAVELENGTH BY RESONANCE

Wavelength is our regular podcast bringing you influential voices in B2B technology from journalists to marketing leaders .

Listen to our episode where we interviewed Seb Moss of DataCenterDynamics on all things Data Centre-related

Seb Moss Wavelength

 
RESONANCE

Resonance is a B2B tech PR, AR and content marketing consultancy that helps brands grow.

Our passion and energy comes from the blurring of corporate reputation management and demand generation.

We are technology, business and communications experts made up of a team of computer scientists, journalists and marketing communication specialists.

Jess"Resonance is a group of technology, business and communications experts"

prcacouncil2023  CMS

Resonance is a proud member of the PRCA and holds its CMS accreditation. Our founding team members hold senior positions on the PRCA Council helping to share the future of the PR industry.

JOIN THE TEAM

We're always on the look-out for great talent to join the team. If you're an exceptional Account Director, Account Manager - or a grad looking to build a career in Tech PR - then get in touch!

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Find out more about our culture and the values that everyone who works for us embodies.

2 min read

Wavelength - Twitter fights fires and ChatGPT waxes poetic

Wavelength - Twitter fights fires and ChatGPT waxes poetic

7th December, 2022 – We're back! This week, returning from hiatus, your hosts Daniel Harrington and Marin Counter discuss the biggest B2B technology news in recent weeks, and predict which headlines you should look out for next — all in the latest episode of Wavelength.

Find our last episode here.

Please enjoy and stay tuned for our next episode!

 

If you'd like to try out ChatGPT for yourself, click here: https://chat.openai.com/chat

 

Topics:

  1. Elon Musk finally forced into buying Twitter, fires half the staff, fights lawsuits
  2. Collapse of crypto exchange FTX embarrasses its investors
  3. OpenAI releases ChatGPT to widespread national media attention

This week, we cover how Elon Musk's long-winded attempt to avoid buying Twitter ends in failure – resulting in a $44 billion acquisition beset by massive firing sprees, advertiser flight, a rise in hate speech, and pending ex-employee lawsuits. But is all as bad as it seems?

The cryptocurrency exchange FTX, once flying high with endorsements from athletes like Tom Brady, Steph Curry, and Naomi Osaka, flounders after CoinDesk's report reveals shady links with the owner's other company, Alameda Research. Founder Sam Bankman-Fried faces allegations of fraud and mismanagement of funds, telling media that he had "a bad month."

OpenAI, co-founded by Sam Altman and former board member Elon Musk,  releases ChatGPT – a chatbot based on its latest GPT 3.5 update. Stunning media and the general public alike with its polish and ease of use, this model is a step forward in publicly-available AI large language models.  ChatGPT is able to write academic essays, poetry, televangelism rants, and a numberless array of text samples. But what's it doing with the data that it collects? And is it as innocent as it first appears? 

 

Where can I find Wavelength?

Wavelength is available on all major podcast platforms. 

Spotify

Apple

Amazon Music

 

Sources:

Big advertisers including Amazon returning to Twitter, says report | Science & Tech News | Sky News

Crypto will survive the FTX collapse – but more scandals will follow | Kenneth Rogoff | The Guardian

Elon Musk Has Outfitted Twitter’s Headquarters With Bedrooms For Employees

Elon Musk takes control of Twitter in $44bn deal - BBC News

Engagement with Musk's tweets explodes post takeover

Ex-FTX boss Bankman-Fried: 'I didn't try to commit fraud' - BBC News

Ex-Twitter Employees Begin Lawyering Up To Face Elon Musk

Exclusive: Goldman Sachs on hunt for bargain crypto firms after FTX fiasco | Reuters

Here’s everything that went wrong with FTX - The Verge

Migration From Twitter Shows No Signs of Slowing Following Musk's Takeover: Report

New chatbot has everyone talking to it - BBC News
TechScape: Inside the $8bn FTX crypto scandal – and its real-world impact | Technology | The Guardian

The Brilliance and Weirdness of ChatGPT - The New York Times

Why Did FTX Collapse? Here’s What to Know. - The New York Times

Why the FTX scandal gets compared to Enron

Hate speech surged on Twitter after Elon Musk's takeover, new research shows | US News | Sky News

Elon Musk went on a firing frenzy at Twitter. Now he’s paying for it | Robert Reich | The Guardian

 

Attribution:

Music used under Creative Commons license: Covert Affair by Kevin MacLeod

Link: https://incompetech.filmmusic.io/song/3558-covert-affair

License: https://filmmusic.io/standard-license