Boost.ai is an enterprise-grade conversational AI platform which empowers businesses to automate interactions at scale, enhancing efficiency and driving positive outcomes.
Boost.ai's virtual agents consistently maintain resolution rates above 90 percent, automating thousands of interactions daily.
Boost.ai had an exceptional lineup of customers in its native Norway, and it was looking for support in cracking the larger markets in Europe.
How could it leverage success in the Nordics to help it enter new countries?
Resonance crafted a strategy that combined Boost's strong customer case studies across the domains of banking and insurance with strong thought leadership on the role of conversation AI in finance.
A strong and consistent feed of press releases formed the foundation of the PR strategy, and these press release covered a variety of news announcements from the appointment of a new CEO to case studies and on to strategic partner stories.
Through the rise of ChatGPT, Resonance positioned Boost as having the domain expertise to talk about the potential use of LLMs and generative AI in chatbots.