"The intricacies of the data-driven landscape is written into the DNA of Resonance. We are built for the data economy.".jpeg?width=250&height=181&name=AdobeStock_565367297%20(1).jpeg)
"In Tech PR we have a front row seat to the changing technology landscape. From Generative AI to Quantum, it's our job to insert our clients' voices into the narrative"
"In a world where the only constant is change, how do tech brands stay one step ahead of the market? That's where Resonance comes in".png?width=219&height=219&name=Seb%20Moss%20wavelength%20thumbnail%20(1).png)
"Resonance is a group of technology, business and communications experts"
Privacy Policy
Resonance's AI Policy
AI has emerged as a powerful tool within the communications and marketing industries. At Resonance, we recognise the potential of AI to drive efficiencies, catalyse innovation, and optimise our offerings.
With the power of AI also comes the responsibility of using it ethically and fairly.
This policy articulates our commitment to upholding the highest standards of AI application and transparency in our work.
Client Confidentiality and Data Privacy
We protect the confidentiality of our clients at all time and promise to maintain the confidentiality.
We do this by only using PR tools that protect our client's confidentiality and adhere to the rigorous data privacy rules.
The AI tools we use are no different. We therefore do not enter confidential client information into free AI tools where our prompts or the data we upload could be compromised. We only use AI tools where this data is protected.
Transparency in Content Creation
We use AI to help us in the process of content creation. We've found it useful in content ideation, writing social media posts, writing meta data, and summarising long-form content.
However, we promise that no content will be sent to a client without first being checked and refined by a member of the team.
Commitment to Accuracy
If AI tools are used for the purposes of research then we will work to verify and confirm the details of information obtained from AI tools to confirm its accuracy.
Fair, Reliable, and Explainable AI
We promote diversity and inclusion by being aware of biases incorporated in AI-generated prompts and output, using diverse perspectives within the agency to review prompts and content created by generative AI tools to ensure no bias is overlooked or shared externally.